LeadQuasar's Market Research category has 296 contacts. 87% include a phone number, 61% a person's name and 11% (32 contacts) an email address. Most of the list sits in two cities, New York (147) and Chicago (52), so it is a small, concentrated list best worked by phone, one firm at a time.
Two cities, and not much else
This list is heavily concentrated. By state:
| State | Contacts | With email | With phone |
|---|---|---|---|
| New York | 155 | 15 | 130 |
| Illinois | 55 | 10 | 52 |
| Texas | 20 | 2 | 15 |
| Arizona | 16 | 0 | 15 |
| Pennsylvania | 14 | 2 | 10 |
| Maryland | 7 | 0 | 7 |
| New Jersey | 6 | 0 | 6 |
| Tennessee | 5 | 1 | 5 |
New York City accounts for 147 of New York's 155 contacts, and Chicago for 52 of Illinois's 55. Outside those two cities the list is very thin: 16 states in total, and most with under 20 records.
That is worth being clear about. If your target is research firms in New York City or Chicago, this is a useful starting point. If you need national coverage of the research industry, you will need other sources as well.
What the records contain
These are person-level records, but the category has no job titles. 61% carry a name and 54% a website. Email coverage is low at 11%, which matters for how you work the list. The data tiers are 230 STANDARD, 36 LEAN and 30 CONNECTED, all visible with the quality score before you unlock.
With no titles, you do not know in advance whether a contact is a founder, a research director, a project manager or an analyst. At a small research boutique that often does not matter much, because the founder still reviews every proposal and every vendor. At a larger agency, it matters a lot. Check the website to judge size, and ask on the first call who handles the decision.
Who sells to research firms
Market research companies buy from a fairly specialized set of vendors:
- Panel and sample providers for surveys
- Survey and analytics software, including tools for coding open-ended answers
- Fieldwork and recruiting services for focus groups and interviews
- Transcription and translation
- Focus group facilities and remote interview platforms
- Data visualization and reporting tools
- Freelance researchers, moderators and analysts
Research people are skeptical by training. They respond to specifics: sample sizes you can reach, turnaround times you commit to, quality controls you actually run. Vague claims about "better insights" get ignored. If you have a real case of a project you delivered, describe it plainly.
The list also works in the other direction. If you are a company looking to commission research, this gives you a set of New York and Chicago firms to call for proposals.
Working a phone-first list
With 87% phone coverage and 11% email, the phone does the heavy lifting.
- Research each firm. Where there is a website, read what they specialize in: consumer, healthcare, B2B, qualitative, quantitative, a particular industry.
- Open with their specialty. "You run qualitative work for healthcare brands" earns a hearing that "I work with research firms" does not.
- Ask for the decision-maker by role. "Who decides on sample vendors?" or "Who books your focus group facilities?"
- Watch project timing. Research firms work to client deadlines. If they are in field, a call is unwelcome. Ask when things are quieter and call back then.
- Email the 32 who have an address, and follow up after calls. If you need an address for a firm without one, see how to find business email addresses.
Keep any email short and plain, and follow CAN-SPAM and any state rules that apply.
Pulling a market research list
Browse market research leads and filter to New York or Illinois first. Search and filtering are free. A free account unlocks 50 contacts a day with no card, so the whole category takes about six days to unlock without paying. If you want it all at once with CSV export, go unlimited for $3.99/month.
Because the list is small, it pays to know exactly which kind of research firm you want before you start. Our guide on how to create an ideal customer profile helps you define that.
Frequently asked questions
How many market research contacts does LeadQuasar have?
There are 296 contacts across 16 states. 258 have a phone number, 180 have a person's name, 160 have a website and 32 have an email address.
Where are the market research contacts located?
Mostly in New York City (147) and Chicago (52). New York (155) and Illinois (55) are the only states with their own page for this category. Texas has 20 and Arizona 16.
Can I filter to research directors or founders?
No, because this category does not include job titles. Use the firm's website, where one is listed, and ask on the first call who handles the decision you are selling into.
Is email a good way to reach these firms?
Only for a small share. 11% of records include an email, while 87% have a phone number, so call first and use email to follow up.
Browse market research leads free, then create a free account to unlock 50 contacts a day with no card.