LeadQuasar's Marketing Agency category has 20,322 contacts, and 17,529 of them (86%) include an email address. Almost every record names a person (97%), and the most common titles are Owner, President, CEO and Founder, so this is a list of the people who run agencies rather than the people who work in them. It covers 50 states, with New York, Chicago and Los Angeles as the three biggest cities.
Why agencies are a hard audience, and why that helps you
Agency owners spend their days writing cold outreach and judging creative. They will spot a template in the first line. That sounds like bad news, but it cuts both ways: a short, specific message that clearly understands how an agency makes money stands out, because most of what lands in their inbox does not.
What agencies buy tends to fall into a few groups:
- Capacity. White-label SEO, paid media, development, design and content, sold as fulfilment the agency resells under its own name.
- Tools. Reporting dashboards, project management, proposal software, client portals.
- New business. Referral partnerships and lead sources for the agency's own pipeline.
- Operations. Bookkeeping, contractor payments, insurance, hiring.
Each of these sells on margin or on hours. An agency owner thinks in billable time and client retention. "This cuts the time your account managers spend on monthly client reports" is a pitch. "We are a leading provider of solutions" is not.
Who you reach in the marketing agency data
The titles show a founder-led industry:
| Title | Contacts |
|---|---|
| Owner | 1,642 |
| President | 1,041 |
| Chief Executive Officer | 902 |
| Founder | 597 |
| Founder And Chief Executive Officer | 405 |
| Co-Founder | 311 |
| Vice President | 274 |
| President And Chief Executive Officer | 228 |
| Agency Owner | 185 |
| Chief Executive Officer And Founder | 172 |
At a small or mid-sized agency the founder usually still signs every vendor contract. At larger shops a Vice President may own a department's tools budget, which is worth knowing if you sell something a delivery team uses daily.
Where the agencies are
| State | Contacts | With email | With phone |
|---|---|---|---|
| California | 4,193 | 3,645 | 2,484 |
| New York | 2,149 | 1,982 | 1,175 |
| Illinois | 1,852 | 1,457 | 1,226 |
| Florida | 1,704 | 1,520 | 984 |
| Texas | 1,656 | 1,467 | 985 |
| North Carolina | 725 | 644 | 430 |
Agencies cluster in big cities. New York City has 1,572 contacts, Chicago 1,138, Los Angeles 965 and San Francisco 627. Further down, Dallas has 419, Atlanta 306, San Diego 290, Miami 273 and Austin 261.
Chicago stands out: 1,138 of Illinois's 1,852 agency contacts sit in the one city. If you sell in person or run local events, a single metro can carry a whole campaign.
Write the message an agency owner would write
Agency people judge outreach the way they judge client work. A few rules hold up:
- Name their niche. Most agency websites say who they serve: dentists, SaaS, e-commerce, local trades. With 60% of records carrying a website, you can usually find it in a minute. Reference it.
- Talk margin, not features. White-label partners should lead with the rate they can resell at. Tool vendors should lead with hours saved or churn reduced.
- Keep it to three sentences. Who you are, what it does for an agency like theirs, one question.
- Follow up once or twice, then stop. Owners notice persistence, and they also notice when it turns into pestering.
Email is the natural channel here: 86% of records have one, against 60% with a phone number. Our cold email guide has the full structure. Follow CAN-SPAM and any state rules that apply.
Build the list in the right order
- Browse marketing agency leads by state and city. Search and filtering are free.
- Start with the strongest records. 6,992 are VERIFIED and 4,818 PREMIUM. Every record shows its tier and quality score before you unlock.
- Filter to founder titles if you sell to the business, or Vice President if you sell to a department.
- Segment by city, then by niche once you have read their sites. A list of "Chicago agencies serving healthcare" is far easier to write a relevant message for than "agencies".
A free account unlocks 50 contacts a day with no card. For a list this size, most people working it seriously go unlimited for $3.99/month and export to CSV. For the list-building method itself, see how to build a B2B lead list.
Frequently asked questions
How many marketing agency contacts does LeadQuasar have?
The Marketing Agency category has 20,322 contacts in 50 states. 17,529 include an email and 12,245 a phone number.
Are these agency owners or employees?
The most common titles are leadership ones: Owner (1,642), President (1,041), Chief Executive Officer (902) and Founder (597), and 97% of records carry a person's name.
Which city has the most marketing agencies?
New York City, with 1,572 contacts, followed by Chicago (1,138), Los Angeles (965) and San Francisco (627).
What is the best way to pitch a white-label service to agencies?
Lead with the margin they keep when they resell it, and reference the niche their website says they serve. Keep the first email to three sentences and ask one question.
Browse marketing agency leads free, then create a free account to unlock 50 contacts a day with no card.